Aspen Dental is the largest branded network of dental practices in the country, with more than 1,000 dental offices nationwide—and a new one opening every four days. It’s a brand with a rich legacy of breaking barriers in dentistry—one that is constantly growing and evolving to anticipate the needs of increasingly savvier consumers. As a longtime strategic creative partner in Aspen Dental’s growth, I’ve helped to lead and shape several of their cross-channel brand strategies and marketing initiatives, including their recruiting campaigns for doctors and their teams.
CLIENT
Aspen Dental
INDUSTRY
Healthcare
SERVICES
+ Brand Strategy
+ Creative Concepting
+ Content Strategy
+ Key Messages
+ Copywriting
DELIVERABLES
+CRM
+Message Map
+Website
+Print Ads
+Social Ads
+ Activation Ideas
+ Employee Communications